Transformers: Rise of the Beasts Collector Set

Transformers: Rise of the Beasts Collector Set

"TRANSFORMERS: RISE OF THE BEASTS" TOURBILLON

Kross Studio and Hasbro Launch New Partnership and Reveal “TRANSFORMERS: 
RISE OF THE BEASTS” COLLECTOR SET

The 10-Piece Limited Edition Collector Set Includes Kross Studio Central Floating Tourbillon Watch and Transformers-Inspired Functional Sculpture

Las Vegas, NV - June 13, 2023
Watchmaker Kross Studio created a stir once again with the announcement of a new partnership, now aligning with Hasbro, a toy and game company. Kross Studio CEO Marco Tedeschi announced the news on June 13 at the Las Vegas Licensing Expo, where the first fruit of that partnership was revealed: a 10-piece limited collector’s set inspired by the global powerhouse Transformers franchise and its new film “Transformers: Rise of the Beasts“.        

“The Transformers franchise has delivered action-packed entertainment on the big screen for over 15 years, and every new adventure deserves a special moment,” said Tom Warner, GM and SVP of Action Brands at Hasbro. “To celebrate the new Transformers: Rise of the Beasts film, we sought to create something truly remarkable. That’s why we collaborated with Kross Studio on an exquisite, bespoke offering of handcrafted timepieces that are sure to delight our loyal fans and collectors, alike.” With the introduction of the Transformers: Rise of the Beasts Collector Set - in official collaboration with Hasbro - Kross solidifies its position as a leader in this space and the only manufacturer to create luxury collector sets consisting of high-end timepieces and functional sculptures inspired by pop culture icons. News of the Hasbro partnership follows the Swiss manufacturer’s recent and ongoing collaborations with Lucasfilm and Warner Bros. Discovery.

Remarking on the brand’s new Hasbro partnership, Marco Tedeschi, CEO and Creative Director of Kross Studio, said: «We are proud to continue our track record of forging alliances with the entertainment industry’s biggest leaders and to continue delivering rare and engaging collectibles that unite the world of horology and pop culture like never before.»

“Battle ready”
This is the first time a watchmaking manufacturer has created a piece inspired by the Transformers universe. Since its inception in the 1980s, the franchise has been a crowd-pleaser, enjoying unwavering enthusiasm from a demanding and dedicated community engaged by the battle between the Autobots and Decepticons in movies, TV shows, comic books, innovative toys, and digital media. It naturally fell to the Kross team to conceive an exclusive timepiece to mark the release of the new “Transformers: Rise of the Beasts” movie.

“More than meets the eye.”
To pay tribute to this universe and its nearly 40-year legacy, Kross Studio drew inspiration from key elements of the franchise as depicted in Steven Caple’s film, such as the Mechatron green, Cybertronix language, Maximal faction emblem, and engravings as seen in the Transformers: Rise of the Beasts movie.    

Crafted in the Kross Studio Manufacture
The Kross Studio “Transformers: Rise of the Beasts” tourbillon timepiece is equipped with the in-house KS 7’005 movement, a central floating tourbillon that is both a visual marvel and a technical wonder, developed and patented by Kross Studio. The central floating tourbillon’s suspension just below the sapphire crystal dome offers a breathtaking view of the inner workings of the watch beneath it. With the tourbillon and its fixed second wheel levitating above the movement and hands, the design provides a never-before-seen perspective into the mesmerizing mechanics of the tourbillon. This innovative design feature provides the opportunity to fully admire this masterpiece of horology from every angle.

Reading the time
The hours and minutes are displayed in a unique peripheral format made possible by a planetary gear system that orbits 360° around the tourbillon. A 12-factor gear ratio allows the planetary system to empower the progression of the hours. Adding to this innovation, the hour-and-minute display system is fixed on two broad, high-precision ball bearings designed to optimize the movement’s efficiency as much as possible.

Decorations
Each dial element has undergone meticulous work, reflecting the great attention to detail given to its realization. Green SuperLuminova® has been carefully applied to the hour hand bearing the Maximal emblem, to the minute track of the rehaut, and to the center of the indexes. The Grade 5 titanium dial affixed to the fixed hour wheel has been meticulously adorned with one of the visual pillars of the film, the Inca murals depicting the Maximals existence on Earth.

The circular 45mm case in satin-finished Grade 5 titanium housing this exceptional movement has been engraved and filled with black lacquer, intensifying the immersion into the visual universe of the film. The words «Time Set» are engraved in Cybertronix language and filled with Mechatron Green lacquer on the time-setting pusher. On the watch’s case back, the Autobots icon takes center stage on the winding and time-setting D-ring key, surrounded by Inca representations of the Maximals. 

Utility, form & function
For Kross Studio, each design requires a delicate balance between ergonomic and aesthetic considerations. The case offers an ergonomic experience thanks to its clever D-ring winding and time-setting system, located on the case back, and by the “Time Set” push button placed between 3 and 4 o’clock. Two additional buttons are located on the back of the watch to ensure a quick change of its straps.

“She soars to conquer!”
The functional sculpture included with the Transformers: Rise of the Beasts Collector Set is a reproduction of a major enigmatic element from the movie, created in honor of the Maximal Airazor. The Maximals were introduced into the Transformers universe in 1996 and have become essential and iconic characters in the franchise. Airazor is the vigilant protector of her team and allies, always on the lookout for danger before it arises. With an alt mode of a peregrine falcon, she has a jaw-dropping wingspan and deadline poise and power.

In the film, this Airazor artifact is presented as a museum art piece that has kept a well-guarded, precious secret for thousands of years. In this Kross Studio x Hasbro collector set, the Airazor artifact conceals an equally precious object: the Kross Studio Transformers: Rise of the Beasts central tourbillon timepiece. The Hasbro and Kross Studio teams have developed a clever mechanism that reveals the watch within in dramatic fashion. To open the Airazor object, pressure is applied to the sculpture’s head, enabling it to deploy its wings and activate a lever system, and the watch emerges, greenlit under a Mechatron LED light. The same pressure on the sculpture head enables the sculpture’s closure. Kross Studio artisans crafted the detailed and lifelike sculpture in polyresin.

“Unite or Fall”
For the first time, Hasbro has opened the doors of its product development department to a licensed partner to develop an exclusive collaboration and the creation of a one-of-a-kind collector’s item dedicated to the ten Transformers: Rise of the Beasts Collector Sets. The emotional bond evoked and the remarkable impact conveyed by this functional art piece cannot be ignored. Transformers: Rise of the Beasts Collector Sets (CHF 98’000.-) will be available at  kross-studio.com, or through official partners and select authorized retailers.

HASBRO is a toy and game company whose mission is to entertain and connect generations of fans through the wonder of storytelling and exhilaration of play. Hasbro delivers engaging brand experiences for global audiences through toys, consumer products, gaming and entertainment, with a portfolio of iconic brands including MAGIC: THE GATHERING, DUNGEONS & DRAGONS, Hasbro Gaming, NERF, TRANSFORMERS, PLAY-DOH and PEPPA PIG, as well as premier partner brands. Hasbro is guided by our Purpose to create joy and community for all people around the world, one game, one toy, one story at a time. For more than a decade, Hasbro has been consistently recognized for its corporate citizenship, including being named one of the 100 Best Corporate Citizens by 3BL Media, one of the World’s Most Ethical Companies by Ethisphere Institute and one of the 50 Most Community-Minded Companies in the U.S. by the Civic 50. For more information, visit https://corporate.hasbro.com.

Technical information

Reference

• TROBT23

Case

• Diameter: 45mm
• Thickness: 20mm
• Thickness without crystal: 12.50mm
• Dome-shaped anti-reflective sapphire crystal
• Push button engraved and filled with yellow lacquer
• Material: Engraved grade 5 titanium 
• Crystal: Dome-shaped anti-reflective sapphire crystal
• Case Back: Engraved grade 5 titanium 
• Crown: Flat D-ring crown in grade 5 titanium
• Water Resistance: 30m or 3ATM
  
• Parts: 298

Movement

• Caliber: KS 7'005
• Functions: Manual-winding patented floating central tourbillon
• Height: 15.28mm
• Overall Diameter: 33mm
• Power Reserve: 5 days
• Frequency: 21’600 bph / 3 Hz
  
• Parts: 220
• Jewels: 27

Dial

• Black inner bezel with green Super-LumiNova® minute markers

Appliques

• Rhodium-plated hour markers with green Super-LumiNova®

Hands

• Rhodium-plated with green Super-LumiNova®

Interchangeble Straps

• Black calf leather strap, green stitching, black rubber inlay
• Black rubber with a black rubber inlay

Clasp

• Grade 5 titanium deployant buckle clasp

AIRAZOR FUNCTIONAL SCULPTURE

• Height: 325mm (12.8 inches)
• Open width: 257mm (10.1 inches)
• Close width: 115mm (6.1 inches) 
  
• Diameter: 117mm (4,6 inches)
  
• Material: Polyresin
• Weight: 2.8kg (6,1 pounds)
  

Limited edition

• 10 pieces

Warranty

• Register your product online and be granted an extra 3-year warranty. It will extend the original 2-year warranty.

ABOUT
Founded in 2020 by Marco Tedeschi, Kross Studio creates contemporary complication watches, seamlessly blending form with function, all the while respecting the fundamental codes of watchmaking. The creations go beyond the simple measurement of time. At the center of universes or collaborations that convey emotions, revive memories, and captivate the imagination, Kross Studio is the true embodiment of the concept of Functional Art. With complete control over design and production in its Manufacture in Switzerland, we unleash creativity without constraints, crafting exceptional watches that defy convention, done to the highest standards of Haute Horlogerie. When collaborating with industry giants like Warner Bros. Discovery, HBO, DC Comics, Hasbro, and Lucasfilm, Kross Studio puts entertainment and pop culture iconic elements at the heart of their designs. These exclusive creations are complemented by a Functional Art piece and form highly sought after Collector Sets. Imagination even extends beyond watches to include remarkable accessories such as table clocks, rotating cases, and travel cases, all crafted with the same dedication. Kross Studio invites you to explore a world where timekeeping transcends the ordinary, narrating stories of innovation and the seamless fusion of art and functionality.

Vision
"Kross Studio emerged from my desire to create contemporary complication watches, seamlessly blending form with function, all the while respecting the fundamental codes of watchmaking. My creations go beyond the simple measurement of time. They are at the center of universes or collaborations that convey emotions, revive memories, and captivate the imagination. That’s my concept of Functional Art.”

Marco Tedeschi

Design
The design of each of our movements is based on an innovative idea. Concurrently, the casing is crafted in a minimalist style, with every contour intentionally designed to improve functionality.

This approach gives birth to a unique collection of complication watches, available in limited editions or tailor-made to satisfy the desires of the most discerning collectors.

Manufacture
KROSS STUDIO CREATIVITY IS POSSIBLE THANKS  TO ITS INTEGRATED PRODUCTION.
All our movements and watch cases are designed, manufactured, decorated, and assembled in our factory in Gland. This independence allows us to materialize our creativity without limits. We even produce some of our art piece components.

Movements
The movements conceived and crafted in our workshops reflect our desire to create contemporary complication watches. These pieces are designed differently, standing out in the watchmaking universe, particularly in the realm of mechanical movements, while addressing an inherent inconvenience: the frequent manual winding they require.

The inception of our first born caliber, the KS 7’000, marked a paradigm shift, aiming to create a mechanical movement with an exponential power reserve. Departing from conventional norms, the KS 7’000 reimagines movement design, placing main functions concentrically and coaxially at the center of the watch.

Featuring an oversized barrel and balance wheel, seamlessly integrated tourbillon cage, and streamlined construction eliminating unnecessary components like the gear train, the KS 7’000 achieves a remarkable 120-hour power reserve while maintaining chronometric performance. Crafted meticulously in our workshops, utilizing CNC machines and artisanal finishing, each component reflects our commitment to excellence. Expanding our horological repertoire, the KS 7’001 introduces innovative time display mechanisms, exemplifying our commitment to pushing boundaries.

Moreover, our patented floating central tourbillon, the KS 7’005, elevates movement aesthetics, offering a captivating perspective on its mechanics. Driven by a passion for innovation and craftsmanship, Kross Studio continues to redefine the horological landscape, offering unparalleled experiences to enthusiasts worldwide.

Collaborations
Within this array of extraordinary pieces, some are exclusively designed for our collaborative projects. These are coupled with Functional Art pieces to create a Collector Set. We collaborate with the biggest names in entertainment and pop culture such as Warner Bros. Discovery, HBO, DC Comics, Hasbro, and Lucasfilm. The KS 7’000, our first born in-house caliber, serves as the cornerstone of exclusive collaborations with global entertainment giants, adorning watches inspired by iconic characters and themes. From Boba Fett to the Death Star, every piece is unique, with customized components mirroring its thematic universe.

Moreover, our vision of Functional Art extends to the crafting of remarkable accessories, including table clocks, and both rotating and travel cases.